Commercial photography comes in many shapes and forms – from headshots to product photography to events, and this post explores commercial photography for companies offering with a service proposition. This can sometimes be more difficult to demonstrate than a physical product as the end result is somewhat intangible. Often it is about conveying a feeling or emotion or a change in behaviour which makes the imagery less obvious in terms of what is required. I was delighted to be asked to take photographs for Partners With You, a company offering Communication training. They combine a passion for effective communication with experience in drama and presenting to assist business men and women in all aspects of communication – everything from pitching for business to elevator pitches to interview presentations. We had great fun taking the photos for this shoot, trying to convey a variety of different emotions that might be experienced in the workplace.
Another recent client has been the Independent Education Consultants, who offer “timely advice for parents on all aspects of education. From choosing a school, assessment of special needs, transition at 7+, 11+, 13+ and 16+ to career planning and applying to university.” For this shoot we gathered together a selection of children aged from 4 to 18 and had a great afternoon shooting all sorts of activities from football to lacrosse, reading, chilling, as well as some more posed shots for the ‘results day’ shot.
Looking for powerful imagery for your business? Get in touch for a chat about your requirements!